Also during COVID-19, Women on Wings continues its consultancy and mentoring services online, making it a valuable partner for social entrepreneurs in India. Recently, two social enterprises signed up for partnerships that aim to increase jobs and co-create livelihood opportunities for women in rural India. Both new partners operate in India’s food & agri sector.
AgroTIE connects farmers to local communities
AgroTIE’s aim is to make farming a respectable and profitable business by reaching out and connecting farmers and forming cooperatives. The social enterprise contributes to skill development in the field of horticulture and empowers rural youth and women. This in turn will reduce urban migration and unemployment. AgroTie also conducts awareness programs to its consumers to encourage them to consume fresh, healthy, and nutritious food. Thus, AgroTIE connects local farmers to local communities.
Empowering women
The name AgroTIE stands for Teach, Inspire and Enhance in the field of horticulture. Even the logo of AgroTIE is designed keeping its vision in mind. AgroTIE’s young and enthusiastic team is led by a group of highly skilled women who are committed to excel in the field of horticulture, and work with a common vision of empowering women and enhancing entrepreneurship. AgroTIE is the first partnership that comes from the collaboration with PUM Netherlands Senior Experts.
King of sweet corn: Farm Harvest
Farm Harvest, the brand name of social enterprise Sri Jayashree Food Products, is the king of sweet corn. It provides opportunity and advanced agricultural technology for over 3,000 farmers, many of whom are women. It has a unique business model that allows the social enterprise to share its profits not only with farmers but with all who are participating in its value chain. Farm Harvest works from start to finish with the farmers right from sowing the seeds to harvesting the sweet corn, so that the fresh produce quickly reaches the company for prompt processing.
Female micro-entrepreneurs
Farm Harvest reaches the consumers directly through its vending kiosks and retail stores. They are also exported to different countries and bulk packs are supplied to the HoReCa sector. Farm Harvest has different formats of kiosks which are location-specific. Most of the kiosks are operated by female micro-entrepreneurs which enables livelihood for them; one of the humanitarian missions of Farm Harvest.